AVAILABLE

Friday, Dec 13, 2024

16:29:50

Jonathan

Jonathan

Jonathan

'Alex' Purdie

'Alex'

Purdie

'Alex' Purdie

is a

is a

is a

design Leader

design Leader

& creative

& creative

& creative

problem solver

problem solver

problem solver

Big fan of collaborating,

innovation is a team sport after all…

Big fan of

collaborating,

innovation is a team

sport after all…

  • "Alex is an exceptional leader and an invaluable asset to our team… is outstanding at mentoring designers, effortlessly breaking down complex concepts and nurturing their growth. He has a knack for managing tricky stakeholders, ensuring that their needs and concerns were addressed with tact and clarity."

    Luke B. // Strategy & Innovation

  • "He’s personable, focused on his work, and a skilled designer… I enjoyed collaborating with him, and was impressed by his developer empathy as well. I’d happily work with him again in the future."

    Rajas P. // Engineer

  • "His work on the Paint and Tool Rental teams was top notch. He was always active in sharing his knowledge and helping others. Alex excels at UX … and he has wonderful interpersonal skills. "

    Bonnie H. // UX

  • "He was a fantastic collaborator who brought a lot of value to the team. Alex tackled every challenge with success. He brought a fresh perspective to our team…If given the opportunity, I would love to work with him again. "

    Jesse N. // UXMC

  • "I cannot stress how short of amazing he is as a UX partner…an amazing collaborator in driving value towards our product…I can’t wait to work with him in the future! "

    Jake Yap // Product

  • "He displays exceptional aptitude for finding the right issue to solve, as well as a keen eye for visual design. He has been a fantastic teammate and co-worker and is always available to lend a hand if needed, whatever the ask. "

    Alex S. // UX

  • "Alex is an exceptional leader and an invaluable asset to our team… is outstanding at mentoring designers, effortlessly breaking down complex concepts and nurturing their growth. He has a knack for managing tricky stakeholders, ensuring that their needs and concerns were addressed with tact and clarity."

    Luke B. // Strategy & Innovation

  • "He’s personable, focused on his work, and a skilled designer… I enjoyed collaborating with him, and was impressed by his developer empathy as well. I’d happily work with him again in the future."

    Rajas P. // Engineer

  • "His work on the Paint and Tool Rental teams was top notch. He was always active in sharing his knowledge and helping others. Alex excels at UX … and he has wonderful interpersonal skills. "

    Bonnie H. // UX

  • "He was a fantastic collaborator who brought a lot of value to the team. Alex tackled every challenge with success. He brought a fresh perspective to our team…If given the opportunity, I would love to work with him again. "

    Jesse N. // UXMC

  • "I cannot stress how short of amazing he is as a UX partner…an amazing collaborator in driving value towards our product…I can’t wait to work with him in the future! "

    Jake Yap // Product

  • "He displays exceptional aptitude for finding the right issue to solve, as well as a keen eye for visual design. He has been a fantastic teammate and co-worker and is always available to lend a hand if needed, whatever the ask. "

    Alex S. // UX

  • "Alex is an exceptional leader and an invaluable asset to our team… is outstanding at mentoring designers, effortlessly breaking down complex concepts and nurturing their growth. He has a knack for managing tricky stakeholders, ensuring that their needs and concerns were addressed with tact and clarity."

    Luke B. // Strategy & Innovation

  • "He’s personable, focused on his work, and a skilled designer… I enjoyed collaborating with him, and was impressed by his developer empathy as well. I’d happily work with him again in the future."

    Rajas P. // Engineer

  • "His work on the Paint and Tool Rental teams was top notch. He was always active in sharing his knowledge and helping others. Alex excels at UX … and he has wonderful interpersonal skills. "

    Bonnie H. // UX

  • "He was a fantastic collaborator who brought a lot of value to the team. Alex tackled every challenge with success. He brought a fresh perspective to our team…If given the opportunity, I would love to work with him again. "

    Jesse N. // UXMC

  • "I cannot stress how short of amazing he is as a UX partner…an amazing collaborator in driving value towards our product…I can’t wait to work with him in the future! "

    Jake Yap // Product

  • "He displays exceptional aptitude for finding the right issue to solve, as well as a keen eye for visual design. He has been a fantastic teammate and co-worker and is always available to lend a hand if needed, whatever the ask. "

    Alex S. // UX

Trusted by

So, what're you going to get?

So, what're you

going to get?

Growth & Development

Teams thrive on growth. I nurture the business by clearly defining growth and providing mentorship, fueling my passion for seeing others mature in their roles.


Strategy & Vision

Designers must extend their influence beyond the screen, combining empathy with service design. I strategise to maximize product and team potential.

UX / UI / Prod … Designer

As a career creative, transitioning to UX was natural for me. I've delivered products and trained designers, bringing meaningful influence to people's lives.

Visual Storytelling

Intentional visual cues matter, online or internally. Our interfaces and environments must convey what success looks like to guide our audience effectively.


Design Systems

Design systems are vital for brand recognition and rapid development. I've managed both bespoke and third-party implementations.


What's in a Brand?

A cohesive story is essential for conveying value. Providing creative direction, I've shaped brand strategy, drawing from my background in branding design.

Enough of all that,
let's see some work:

studios

portal

ux

ui

research

Strategy

facilitation

mentorship

service design

"I've got 9,000 things to get done…" -> heard chef, let me help

(click image for a quick preview)

empowering

empowering

empowering

creatives

creatives

creatives

leadership

developing creatives

mentorship

design Strategy

skills matrixing

Fostering individual development is vital for holistic team growth

(click image for a quick preview)

taxslayer

taxslayer

taxslayer

UX

UI

Research

IA

web / native app

♫ Taking a sad song and making
it betteerrrr

(click image for a quick preview)

home

home

home

depot

depot

depot

ux

ui

research

service design

strategy

Elevating enterprise tools to empower associates

(click image for a quick preview)

Don't leave me

hanging

psst…this means 'contact me', click here :) ^

Let's chat!

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Don't

leave

me

hanging

Let's chat!

What else do you

want from a footer?

↑ up top ↑